Strategic Direction 2021 Survey

Dear Association Members,

On behalf of President Sandy Glenn and the Board of Directors, I want to express our sincere appreciation for giving us the benefit of your views and opinions in a very brief, but critically important survey.  Clearly, the Association is at a defining place in its 135 years of rich history.  While many efforts to inspire membership, growth have been tried in recent years, the reality is that our membership is declining.  In fact, over the past six years we have only seen an average of 277 new members a year across Canada.   It is our firm belief that if we are to truly realize a sustainable future as an Association, we need to be very decisive, indeed relentless about identifying and marketing a compelling value proposition for being or becoming a member of this Association.  In this regard, we are seeking the views of three distinct groups, namely current Active, Life and Associate members in all divisions, our serving members and employees in the RCMP who are preparing to retire and those who have never joined the Association on retirement or who left the Association for some reason.  The results this data will be the foundation for a series of facilitated online meetings with all Division Presidents led by Mr. Derek Johnston, President Face-Value Communications and former RCMP Director of Communications in the mid-90’s.  It is our belief that together we can all identify the strategies we need to undertake that will anchor and sustain the Association for many more years to come.

With this brief introduction in mind, the attachments (Choose English or French) provide a Word document that contains two embedded versions of the survey.  One version is called MAIL CHIMP and the other is a Word document.  Members can choose which version they feel most comfortable completing.

It is very important however that you first download this document and save to your desktop in order to answer the questions and not lose your data.

If you chose the MAIL CHIMP version, you simply click SEND when completed and it will automatically come to our Communications Consultant Ms. Katherine Thompson for analysis.

On the other hand, if you chose the Word version, please send your response to the following restricted email address for analysis.

Strategic Direction 2021 Survey –

Open 08:00 AM EST Monday April 5th to 11:59 PM EST, Monday. April 19th

Please note that there will be no attribution to anyone, and all responses will be strictly confidential.  The only information we require is the name of your Division in order to keep your Division President and Executive informed.

Your assistance is valued and sincerely appreciated.

Yours very truly,

Glen Siegersma
Chief Administration Officer (CAO)
RCMP Veterans’ Association.

Survey English Current Members RCMPVA Survey-CurrentAssocMembers